With the launch of a brand new business came the opportunity to track a new Facebook page launch. Usually launching a Facebook page means getting all your friends to like it, and asking them to share. This results in a few dozen likes initially, and slowly growing.

Instead, Sunsational Yacht Charters had us create and manage their Facebook page. Their two target groups were people interested in travel, and Canadian & US homeschoolers.

Day one (February 11, 2018) ended with 245 likes and 258 engaged users. By Day 7 they had achieved 3,259 likes and 3,370 engaged users.

 

Week 1 Results
Week 1 Results